How to Get Me to Unfollow your Twitter Feed

I know this is going to cause a swath of readers freaking out wondering, "Am I good enough? Will Adam unfollow me too?!" Because, of course, you're ALL worried about what I think of you. (That's how it is in my head, at least. Maybe I should see someone about that...).

Okay, so nobody's worried about my follow. But to avoid hurt feelings, I want to lay this disclaimer: I unfollow people rarely, and only when they define themselves by tweets like the ones below. If you do some of these sometimes, but other times post something witty or interesting, or converse with me like a human being (as opposed to a marketeer), then chances are very good you're safe.

But if these are the ONLY things you Tweet, then you might rethink your social media strategy:

• Follow Friday (#FF) lists of random Twitter handles, with no explanation as to why I should follow all these people you crammed into 140 characters.
• Publicly thanking a list of random Twitter handles for the #FF mention.
• Tweeting "Good morning" every time you get on and nothing else.*
• Links to your blog, your book, you, you, YOU.
• Tweet 20 times within a couple of minutes, thus filling my entire timeline with you.

Again, if you sometimes tweet things like this, don't worry. I link to my blog post too (a lot of my traffic comes from Twitter), but I try to keep that from being the only thing I say. The people I drop are the ones who followed me just for the follow-back, who just want to up their numbers even though nobody's actually listening to them, who don't intend to interact or read anyone's tweets but their own.

What behavior on Twitter (or any social media) bugs you the most? What do you LIKE people to do?



* I realize some people use Twitter only for conversation, and "Good morning" is a way to let their followers know they're on and ready to talk, but if I don't converse with you, it's all I see. Besides, we can talk without me following you.